Paddling Maligne Lake in the shadows of the Rockies (photo: Ryan Bray/Parks Canada)

AMA Travel Offers Mountains of Value for Close-to-Home Vacations

By Caleb Caswell

Whitewater rafting in Jasper. Fudge shopping in Banff. Grizzly watching at Lake Louise. Stampeding in Calgary. Fringing in Edmonton. Alberta comes alive in the summer with weekend excursions filled with mountains of relaxation, adventure, and sights to see in our literal mountains!

But how often do we skimp on the things that can turn a vacation into an experience that we’ll remember long past the long weekend? Maybe it’s travelling by train rather than car. Or stopping at a few hidden spots along the way. Or finding that perfect, quaint hotel right on the mountain’s edge that’s as much a part of the experience as the mountains themselves.

As an AMA member, you don’t have to skimp. AMA Travel makes it their business to take members’ trips from base camp to the peak of what a vacation should be, and it all starts with the details. AMA has relationships with every stupendous lodge and cozy cottage from the Rockies to the Saskatchewan border, thanks to their dedicated team of mountain-hotel experts—who’ve been booking Albertans into hotels across the province for more than 90 years. Not only can they find you the right hotel, but thanks to AMA’s million-strong membership, they secure rates you simply can’t get elsewhere. And with additional exclusive offers—such as complimentary breakfasts and free-night stays, and savings on river tours and other excursions—the frills become affordable.

The perfect hotel room: How AMA helps you find it

And it’s so easy to book. Everything you find on is exactly what AMA’s travel agents see; you can book a top-quality trip on the go from your phone. But of course, there are still AMA’s travel agents, who you can reach on the phone or in-centre. They know your provincial backyard better than the groundhogs, and are there for you when you need to make last-minute changes, when you’re looking for suggestions, and to make sure you’re well taken care of before, during, and after your trip.

This treatment doesn’t stop at Alberta’s borders. With more than 300,000 hotel partners across North America, you’ll get the same service from coast to coast and even in the United States, all backed by AMA Travel’s Best Price Guarantee.

Nor are the benefits limited to hotels. With your AMA membership, you can get amazing rates on car rentals from nearly a dozen companies, and save at restaurants, clothing stores and attractions too. And if you lock yourself out of your car—even in Oregon—roadside assistance will help get you back on the road.

So next time you’re planning a trip, think of AMA Travel. Because they’re thinking of you—and want to help take your vacation to the top of the mountain.

close to home vacations tofino bc surfing
Tofino’s surf swells are just a short trip from Alberta (photo: Mark Bruxelle/Alamy)

These not-so-far-from-home destinations are amazing in summer—and year-round! Click here or call 1-888-799-1522 to book

British Columbia’s southern interior is known for its sunny summers, sparkling lakes, top golf courses and, of course, wineries. Between Kelowna, Penticton, Osoyoos, Oliver and the Naramata Bench, you can do a weekend getaway or a weeklong immersion. Book into a hotel, motel, resort or waterside cabin and settle in to sunbathe, splash, taste and repeat.

Kayak, wine and cheese tour: Paddle your way through wine country on a kayak, wine and cheese tour of Penticton. From $141/adult

Go west for an immersion in Eastern culture in Richmond, B.C.

This Pacific Northwest state boasts coastal drives with quaint towns and beautiful beaches—plus vibrant Portland, with its incredible food and craft-brewing scenes. Book a flight, rent a car and choose from hundreds of hotel rooms backed by AMA Travel’s Best Price Guarantee. Members save and earn reward dollars at Best Western, Marriot, Hilton, Hyatt, Sheraton and many more.

Columbia Gorge waterfalls, small-group wine tour: Catch a bus from Portland and spend a day gazing at waterfalls and tasting local wines in Hood River. From $197/person

A Vancouver Island paradise surrounded by old-growth forest and misty beaches. Fly to Comox, rent a car and check into the luxurious oceanfront Wickaninnish Inn—or the cozy Best Western Tin Wis Resort Lodge, where members save 10% or more. Then start surfing, paddling, devouring seafood or hiking in Pacific Rim National Park (members save $10 on Parks Canada Discovery passes).

Tofino ATV tour: New! Explore Tofino’s trails and visit Virgin Falls on a six-hour custom ATV tour. From $1,048/person