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Rocky Mountain High: How to Embrace Nature and Nurture in Jasper National Park
  • Things to do

Rocky Mountain High: How to Embrace Nature and Nurture in Jasper National Park

Rediscover the Rockies' largest park—a low-key tourist destination with high-calibre adventures and amenities

Phishing Scams: How to Protect Yourself from Fraud with Healthy Online Habits
  • Your Home

Phishing Scams: How to Protect Yourself from Fraud with Healthy Online Habits

Expert tips for guarding against online fraud

Teaching Children Financial Literacy: How to Do it and Why it’s Important
  • Your Home

Teaching Children Financial Literacy: How to Do it and Why it’s Important

Five ways to help kids and teens better understand the responsibilities that come with earning, spending and saving money

How to Boost Your Wellbeing by Making Travel Plans for the Future
  • Travel

How to Boost Your Wellbeing by Making Travel Plans for the Future

It's possible to reap the mental health benefits of travel—even if you can’t board a plane or cruise ship

RV Prep Guide: Trailer Rentals and Sharing
  • Driving

RV Prep Guide: Trailer Rentals and Sharing

How to enjoy RV camping without having to buy your own trailer

Now is the Time to Discover the Most Beautiful Winter Hiking Trails in Alberta
  • Things to do

Now is the Time to Discover the Most Beautiful Winter Hiking Trails in Alberta

Fresh snow and ice make Alberta’s many scenic hiking trails even more picturesque

A New Day for Don Smitten: The Legacy of AMA’s Longest-Serving CEO
  • Uncategorized

A New Day for Don Smitten: The Legacy of AMA’s Longest-Serving CEO

Reflecting on the remarkable career of our retiring president and CEO

Blue Lights on Tow Trucks: How They Can Boost Road Safety
  • Driving

Blue Lights on Tow Trucks: How They Can Boost Road Safety

Improving the visibility of tow truck operators—and the Albertans they’re helping—at the roadside

These Passionate Alberta Craft Beer Makers are Brewing Big Business
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These Passionate Alberta Craft Beer Makers are Brewing Big Business

How enterprising Albertans made craft beer a homegrown (and still growing!) success story

How to Do Winter Camp Cooking Right
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How to Do Winter Camp Cooking Right

With a little planning, the right equipment and some patience, it’s possible to nourish both body and soul

How to Keep Warm on an Alberta Winter Camping Trip
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How to Keep Warm on an Alberta Winter Camping Trip

Advice for packing right, choosing a campsite, and staying warm and dry while winter camping throughout the province

The Frozen Bubbles of Abraham Lake Make International Waves
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The Frozen Bubbles of Abraham Lake Make International Waves

David Thompson Country is home to one of Alberta's most unique and photogenic bodies of water

How to Shovel Snow Without Stressing Your Spine
  • Your Home

How to Shovel Snow Without Stressing Your Spine

Tips for avoiding injury while you clear your driveway and sidewalk

Alberta Ice Roads Link Vibrant Communities and Natural Wonders
  • Travel

Alberta Ice Roads Link Vibrant Communities and Natural Wonders

These important lifelines to northern communities are also amazing feats of engineering

Northern Highlights: The Coolest Things to Do in Yellowknife
  • Things to do

Northern Highlights: The Coolest Things to Do in Yellowknife

Discover a vibrant city where glories of the past combine with visions of the future

All the Ways AMA Registries Can Help You Launch Your Small Business
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All the Ways AMA Registries Can Help You Launch Your Small Business

We'll help you through the startup steps, from finding a name to registering your business to filing an annual return

What You Need to Know About Alberta’s Updated Impaired Driving Laws
  • Driving

What You Need to Know About Alberta’s Updated Impaired Driving Laws

Alberta’s new impaired driving framework strengthens penalties to make our roads safer

The Straight Facts About Alberta Auto Insurance Rates
  • Driving

The Straight Facts About Alberta Auto Insurance Rates

How auto insurance works, how rates are set and how to help lower your costs

Our Best Advice for Safe Winter Driving on Rural Roads
  • Driving

Our Best Advice for Safe Winter Driving on Rural Roads

Driving in the country? AMA’s got your back

Safer Winter Driving: How to Gain Confidence on the Road in Just a Few Hours
  • Driving

Safer Winter Driving: How to Gain Confidence on the Road in Just a Few Hours

How one Alberta motorist got her winter driving mojo back with an AMA Driver Education lesson

Link to Alberta Motor Association website.

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© 2026 Alberta Motor Association. All rights reserved. The Alberta Motor Association (AMA) is one of the largest membership organizations in Alberta, representing a million members provincewide. As a leading advocate for traffic safety, travel, consumer protection, and crime prevention, AMA helps protect the things that matter most, cares for and participates in the communities we serve, and represents our members’ needs to industry and government.

  • Digital Magazine
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  • Visit the AMA site
  • AMA Insider Archives
  • Things To Do
  • Online Exclusives
  • Travel